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The Art and Science of Interpreting Market Research Evidence

by D. V. L. Smith
£21.63RRP £37.99 (Save 43%)
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Book Details

The Art and Science of Interpreting Market Research Evidence

By Smith, D. V. L.

Book Description

This title helps business and commercial professionals, who are bombarded with information from which they must draw conclusions, to make valid business judgements.

Book Details

  • RRP: £37.99
  • Format: hardcover
  • Edition: 1
  • Pages: 256
  • Language: english
  • Publication Date: 01/04/2004
  • Condition:
  • ISBN: 9780470844243

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